Modern Omotenashi: Blending Tradition with Technology

Introduction

When people think of omotenashi, they often imagine a ryokan hostess or the quiet ritual of a tea ceremony.
But in today’s Japan, the spirit of hospitality is being reimagined with technology—AI, multilingual support, and smart systems—while still preserving its traditional heart.

1. AI and Omotenashi

Hotels and ryokan increasingly use AI chatbots to provide multilingual assistance and local recommendations.
Available 24/7, these AI systems reassure international visitors while freeing staff to focus on more personal interactions.

2. Multilingual Support for Inbound Tourism

Translation apps and automated voice guides are making language barriers fade.
Tablet-based multilingual menus and AR explanations at tourist spots are appreciated as forms of “modern omotenashi,” ensuring accessibility for guests from abroad.

3. Smart Ryokan and Comfort

With IoT technology, guests can now control lighting and air conditioning from their smartphones.
Automated check-in and check-out reduce waiting times, allowing smoother and more comfortable stays.

4. A Lighthearted Story

One guest once asked an AI chatbot, “Where’s a good izakaya to drink?”
The AI replied: “I cannot drink myself, but here are some options.”
The guest laughed and said, “At least you’re honest!”—turning the moment into a fun memory shared with the staff.

Conclusion

Modern omotenashi is about blending the traditional spirit of heartfelt care with the convenience of technology.
In the future, AI and IoT will work hand in hand with human warmth to create richer, more seamless hospitality experiences.